I'm a writer, editor, content marketer, and communications professional with more than 15 years of experience crafting big-picture narratives that connect business, technology, culture, and creativity. I've led content, digital, and communications teams and initiatives at Slack, Rippling, Wonderschool, and top technology communications agency Mission North. As an early member of the Content & Editorial team at Slack, I helped establish the brand as a leading B2B voice in human collaboration and the future of work.
Before working in tech, I was a staff writer at Fast Company focused on creativity, productivity and in-depth business features, and also held senior editorial roles at Rolling Stone and Billboard. Prior to becoming a journalist, I was a policy researcher and speech writer for Harvard University leadership teams including the Office of the President and the Dean of the Graduate School of Education.
I have a B.A. in politics from Princeton University, an Ed.M. from Harvard University, an M.A. in journalism from New York University, and VIP status with student loan administrator Navient. I was published in Best Music Writing 2010, co-wrote the afterword for a collection of work from the New Yorker's first pop music critic Ellen Willis, and authored the 33 1/3 book "Freedom of Choice" about pioneering new wave band Devo.
I live in Oakland, CA with my husband, two daughters, two cats, and a lot of trash.
Report on a survey of 2,000 remote and hybrid workers across the U.S. about their experiences and their expectations of the workweek after two years of working from home
Slack sponsored content for Delta's in-flight magazine. True story: A Slack engineer said his grandmother read it on a flight and finally understood what he did for a living.
Commissioned, edited, and wrote pieces for a print publication created for Slack's 2018 Frontiers user conference, highlighting and repurposing popular/key content (link from the personal website of the chief in-house designer on the project)
Interview with Stanford professor Pamela Hinds on how technology and humanity will determine the future of teams; also published in Channels Magazine
Developed narrative and wrote report for a data study conducted by software delivery platform Harness, a client at Mission North
Interview with author and team performance expert Lindsay McGregor
A Twitter thread, written by the then-head of audience at Wikimedia, explaining why Slack's blog was so effective. It perfectly articulated and validated my vision for our content, and was completely unprompted..
Thought Leadership + Corporate Narrative
Slack company momentum post written upon reaching 10 million daily active users
Slack's 2019 diversity and inclusion report
Thought leadership Tweetstorm ghostwritten for a client and Google Security exec on Password Day, a holiday that apparently exists
Global story about Slack's business momentum in Japan
Contributed op/ed ghostwritten for the CEO of a disaster preparedness app, one of my clients at Mission North
Blog post announcing Rippling's new brand campaign and the creative thinking behind it
At this link is a browsable/searchable portfolio of a decade's worth of my published clips from Fast Company, Billboard, Rolling Stone, Spin, and the Los Angeles Review of Books. A few highlights are below.
I interviewed 16 of Pixar's most illustrious alums, steeped for decades in Pixar's potent creative culture, who revealed for this in-depth piece how they apply the company's philosophies of success to their own ventures.
A feature on Devo's extremely unconventional marketing campaign for their first album in 20 years, 2010's "Something for Everybody".
For our annual look at independent and DIY artists and businesses, Billboard uncovered the best (and worst) advice to follow, starting with indie godparents Superchunk, who took their business into their own hands a quarter-century ago and built Merge Records.
Feature on the Disco Biscuits' successful self-funded annual festival. Selected for Best Music Writing 2010 collection from Da Capo.
The first published profile of sock brand Stance and its state-of-the-art facility, deal with the NBA, celebrity love, and a mission to lead a category left for dead.
The new med school at the University of Texas takes a totally new approach to training doctors-and could turn health care upside down.
A salty Father's Day essay on the representation of late fathers in pop culture, adapted from my presentation at the 2018 Pop Conference, an annual conference for scholarship in popular music
I reviewed the first compendium of strips about comics' first female superhero (even predating Wonder Woman).
The epic story of low-budget titan Cannon Films is one of my favorite subjects on earth, and I've been obsessed with the estranged cousins' competing lambada films for decades. Here is a very stupid artifact of that obsession.
The first iteration of Spider-Man: Turn Off the Dark, which started previews last November, became a national punchline thanks to its constant cast injuries, budget problems and an incoherent plot. But everyone wanted to witness the train wreck, or at least read lots of accounts by people who did.
Learn all about my 2015 book, part of Bloomsbury's acclaimed 33 1/3 series, with a foreword by Fred Armisen.
Devo's Freedom of Choice (33 1/3) [Nagy, Evie, Armisen, Fred] at Amazon, lots of great reviews!
Out of the Vinyl Deeps: Ellen Willis on Rock Music [Willis Aronowitz, Nona, Carr, Daphne, Nagy, Evie, Frere-Jones, Sasha] at Amazon. I co-wrote the afterword to this collection of music writing from the New Yorker's first pop critic, who was also my professor in the graduate program she founded at NYU.